The Digital Marketing Accelerator Kit


This kit includes a host of valuable resources to accelerate your digital marketing tasks and help you implement the strategies from The Customer Growth Plan book that much quicker.

Included are:

Branding process and guidelines | Icon Library with downloads | 34 Website Resources: image libraries, keyword research tools, SEO tools plus many others | Keyword Research Chart | Monthly Content Planner | Weekly Content Planner | Landing Page Cheatsheet | Blog Writing Guideline & Checklist | Blog Idea Cheatsheet | Blog Headline Cheatsheet | Blog Editorial Calendar – UPDATED FOR 2023 | Blog Content Planner | SEO Checklist | Google Business Profile Information Checklist | Optimise Your GBP | Social Media Image Sizes | Social Media Style Guide & Template | Google Ads Checklist | Google Ads Planner | Facebook Ads Interest List



Icon Library – 64 icons that can be edited and downloaded for your own use. Complete with URL and QR code link for ease.
Free Websites – over 30 links to free websites including image libraries, keyword research tools, SEO tools, writing Tools and more.


Keyword Research Chart – keep track of your keywords including: SERP features, search volume, keyword difficulty, cost-per-click, position & traffic.

Content Creation

Monthly Content Planner – plan your copy a month in advance.
Weekly Content Planner – drill down on the detail of what you want to say and when you want to say it.


Landing Page Cheatsheet – there’s certain elements you need on your landing page and they need to be in the right place, this cheatsheet tells you what and where.


Writing Guideline – planning when writing is crucial and this guideline will help organise your thoughts so you have a better idea of what to write.
Idea Cheatsheet – we all get writers block at some point, this extensive cheatsheet will help get the creative juices flowing.
Headline Cheatsheet – once you have a formula for your headlines life becomes much easier, you’ll never struggle for a blog headline again.
Editorial CalendarUPDATED FOR 2023 – knowing what big events are going is important so you can tailor your content to it, this list covers all major events of 2023.
Blog Cheatsheet – an overview of how to create your blog with some handy resources
30 Day Blog Plan – a blog plan summary covering 30 days of topics and instructions, plus a template plan for you to fill in your own blog topics.
Detailed Content Planner – drill down on the detail of what you want to say and when you want to say it.

SEO (Search Engine Optimisation)

SEO Checklist – cover all bases with a detailed checklist, plus useful resources, including: SEO Basics, Keyword Checklist, Technical SEO, On-Page SEO & Content, Off-Page SEO and Local SEO.

Google Business Profile

Information Checklist – there’s a lot to include in your Google Business Profile, this list will make sure you don’t miss anything out.
Optimise Your GBP – once you have one you need to make it work hard for you, these hints and tips will make sure it does.

Social Media

Image Sizes – a sheet of popular social media channels and their image sizes, using the correct size image saves unfortunate cropping and loading time.
Style Guide & Template – maintaining consistency in marketing is crucial, this guide will help you keep all your content on brand and you can record it on the template.

Paid Advertising

Google Ads Checklist – a great reference sheet to use whilst setting up your campaign or maintaining it saving you time and money.

Google Ads Planner – before starting your ad campaign, sit down with this extensive planner and organise your ideas into ads allowing you to focus on the creativity of the ad content without technical distractions.

Facebook Ads Interest List – when targeting your perfect audience, knowing what exact Interest to include is important, this is the full list of all Facebook’s interest categories.


The Process & Guidelines – the process of creating a business identity and  template for adding your own branding guidelines.